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Panera 2013 Holiday campaign

Ampersand Design Studio

We're pretty proud of our city, that goes without saying, and we tend to think that Kansas City has a pretty talented group of creatives all living here right smack in the middle of the country! The Panera Bread Holiday 2013 campaign struck our eye and we loved discovering that it was designed right here in Kansas City by our famously talented, Willoughby Design! The mix of holiday critters, combined with pattern and letterpress-inspired typography, all in this unique color palette is leaving us speechless! Its nostalgic and new all at the same time! Is it wrong that we want to head over to Panera and say that our order is "to go" just so we can get one of these brown bags?

{all photos from Willoughby Design's blog}